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Monday, 24 February 2020 10:11

Video content and it's benefits

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If you haven't added videos to your marketing strategy, then you're losing 1 potential customer in 4.

 According to Animoto, a cloud-based video creation company, 1 in 4 customers loses interest in a company if they don't make use of video advertisement. 

The good news is that videos can be used in all relevant social media platforms including Facebook, Instagram, and Periscope (which is owned by Twitter).

As customers, do you prefer watching videos of goods or services you need or you prefer reading about them?

Whichever method you enjoy is perfect as long as you derive satisfaction from it.

However, videos help you accomplish 3 things as a marketer;

1. It builds trust in your customers

2. It helps your customers see and anticipate what to expect from your product

3. It's difficult for them to forget especially when it entertains them through the use of music or comedy. .

Use videos and increase sales!

Will Instills

Transforming starters into professionals

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