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If you're running a business on Instagram and you've not switched to using a business profile, you're missing out greatly.

An Instagram business profile gives you access to more instagram features than your regular profile.

You can track your page and post performance, engagements, likes, e.t.c, using Instagram Insight. You can run sponsored ads and boost posts to attract customers and increase sales, and so much more.

To setup your business profile on mobile, open the Instagram app on your device.

Click on your profile picture that's located at the bottom right corner of your screen and then click on Edit profile that's at the top of your screen.

Next, you'll see Switch to professional accountat the bottom of the page. Once you click on that, Instagram will ask to find out if you're a public figure or a local business or brand.

From here on, you'll be guided by Instagram in turning your account into a business account. All you have to do is to answer the questions and go with the flow.

Will Instills

transforming starters into professionals

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Published in blog
Monday, 30 December 2019 21:07

Starting 2020 On The Right Foot

The Long-awaited vision 2020 is here. A lot of you are happy, a lot of you had fun yesterday night and all.

Everyone is happy to finally enter a new year but bear in mind that some are lying in the hospitals while some are at a financial roadblock with 6 kids to feed and no shelter for them to leave in.

Let's all help our fellow neighbors in any way we can. It could be through prayers, words of encouragement, job creation, or if available, financially.

This is not something you do just because it's a new year. Today is just like every other day. The sun didn't decide to come out in the evening and the moon in the morning because it's a new year. So it's just another new day! Assisting those that truly need help should be a way of life for us.

As business owners, we need to start the year on the right foot. How was last year? Was it all you dreamed it would be or was it the opposite? Now is the time to make proper plans on how to grow your business this year and make massive sales. As the saying goes, "charity begins at home", thus, for you to grow your business this year you need to grow yourself in terms of knowledge, priorities, and time management.

The first thing you should do to start your business on the right foot this year is to set goals. Did you set Goals 2019? If you didn't you need to set Goals 2020. Layout your business goals and work on strategies to achieve those goals. Affirmations help greatly as well and it could turn out to be that extra push you need in achieving your set goals.

Lastly, don't forget to read. You need to set time to read. Every month, you can choose a motivational book or a book that would have a positive impact on your business. Reading the right books shape you into the CEO you want to be. There are tons of articles and EBooks to read online, take advantage.

Will Instills - Transforming starters into professionals


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You have heard success story about marketing on Instagram, and you have also heard tales of "Oh, I tried that, but it didn't work". This could make you ask this question- Does marketing on Instagram work? Yes, sure it works. 


With over a billion users, Instagram is the fastest growing social media network and has hundreds of millions of visits to the site on a daily basis. You can imagine the impact that can have on your business if you position it properly. Here are a few tips on marketing your business on Instagram.

1. Create an Instagram business page, not just a personal account and don't set your profile to private.

2. Promote your page using free and paid methods

3. Share your page URL on other social media platforms such as Facebook and Twitter, by including them in your bio.

4. Encourage your audience to like your post or tell them what action to take.

5. Encourage or give incentives to people that visit your page.

6. Ask questions that demand response to encourage interaction

7. Be courteous in your interaction with your audience and be professional yet friendly

8.  Remember to be thankful and show appreciation to your followers

9. Carry your audience along by using "We" not "I"

10. Ensure you maintain your brand voice in all your conversations and interactions.

Follow me on Instagram @willinstills

Post Credit to @realsocialra

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